MM in Digital Marketing

Program Delivery: Bilingual

Graduate with MM Degree and Postgraduate Certificate from Purdue University
Membership to Purdue Alumni Association
Applied Learning and Real Project
Aligned with OMCP@Certification

MM in Digital Marketing

More organizations continue to embrace the need for a stronger digital marketing strategy and the demand for digital marketing professionals are at an all time high. Sharpening your skills in this competitive field is a must to give your career a substantial advantage.

Why MM in Digital Marketing?

More organizations continue to embrace the need for a stronger digital marketing strategy and the demand for digital marketing professionals are at an all time high. Sharpening your skills in this competitive field is a must to give your career a substantial advantage

Dr. Joseph M. J. Renwarin, SE., MM.

Lecture of MM at Kalbis Institute

The current generation is faced with the convenience of complete facilities. Accessing those facilities is effortless through digitalization. This is the new competition in modern business. Digital Business Model is crucial to win the competition.  

Programme Modules

6 Cores Business Modules
Digital Marketing Modules

C7 : Fundamentals of Digital Marketing and Advanced SEO

Fundamentals of Digital Marketing and Advanced SEO course will equip you with the introductory skills and       insights to be a highly effective digital marketer and generate a measurable impact on your company’s bottom line. The course also covers all these key skills of search engine optimization and how to incorporate SEO into an effective marketing strategy.

C8: Pay-Per-Click (PPC)

Advanced Pay-Per-Click course will show you how you can develop and execute an advanced PPC strategy that will drive results for the businesses you are representing. You will also get hands-on experience in managing paid marketing initiatives.

C9 : Web Analytics

The Advanced Web Analytics course will help you gain a comprehensive understanding of the critical elements of social media, web, mobile, and content analytics. You’ll learn how to improve your organization’s ability to make highly informed business decisions based on data analytics.

C10 : Digital Marketing Capstone Project

The Digital Marketing Capstone project will give you an opportunity to implement the concepts and skills you learned in the MM in Digital Marketing. Through dedicated mentoring sessions, you’ll learn how to solve real-world, industry-aligned case studies.

C11 : Brand Management

Build a brand for your business that leaves a lasting impression on customers with Brand Management course. This course will teach you the effective use of the content, images, and user engagement strategies to appeal to your target market. Upon course completion, you will understand how to develop brand guidelines, create an effective brand strategy, leverage customer brand equity, track analytics, and properly manage your brand

C12 : Digital Marketing Capstone Project

The Digital Marketing Capstone project will give you an opportunity to implement the concepts and skills you learned in the MM in Digital Marketing. Through dedicated mentoring sessions, you’ll learn how to solve real-world, industry-aligned case studies.

Some of our Retail Visiting Faculty Members

Dr. Bing Zhu (Assumption University, Thailand)
Dr. Dion Dewa Barata (CEO & Co-Founder Doclink Indonesia)
Ivan A. Sandjaja, Ph.D., DBA. (Vice Chair KADIN Indonesia)
Stephanus (Head of Hire Purchase Sales, AEON Credit Servioce Indonesia)
Ronald Sutedjo (Senior Manager Business Development, DANA Indonesia)

Wujudkan cita-citamu Bersama KALBIS Institute.

Fasilitas

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                Master of Management Digital Business and Fintech S2 Program




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                  Program S1 Akuntansi




                    Master of Management

                    Gelar:

                    Pasca Sarjana (S2)

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                    Program S2 Master of Management




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                      Program S1 Akuntansi




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                        Program S1 Business Psychology




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                          Program S1 Communication




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                            Program S1 Desain Komunikasi Visual




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                              Program S1 Communication




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                                Program S1 Management




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                                  Program S1 Sistem Informasi




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                                    Program S1 Broadcasting




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                                      Program S1 Informatika




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                                        Program S1 Management




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                                          Program S1 Finance Essential




                                            Bantuan

                                            Jam Operasional Kalbis Institute:
                                            Senin – Jumat : 08.00 – 17.00 WIB dan Sabtu : 09.00 – 15.00 WIB

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                                            Program S2 Master of Management Digital Business and Fintech




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                                              Program S1 Akuntansi




                                                Master of Management

                                                Gelar:

                                                Pasca Sarjana (S2)

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                                                Program S1 Finance Essential